Returns are inevitable in e-commerce. Although research proves that a lenient return policy can positively impact buying decisions, it also opens up a business to return fraud. This article discusses how small businesses can protect themselves against fraudulent returns without pushing away honest customers. The Rising Risks of Return Fraud The rise in e-commerce following […]
The holiday shopping season (Black Friday and Cyber Monday) is upon us. That means one thing — it is time to create a massive sale-pulling plan for your small business. It is no secret that the year’s highest sales happen on these two days. Therefore, you can end the year on a high note by getting […]
If you’ve been holding off on starting your e-commerce business due to insufficient funds or infrastructural challenges, dropshipping offers an opportunity for you to become an entrepreneur with minimal investment. This article discusses the pros and cons of dropshipping. What is Dropshipping? Dropshipping is a retail fulfillment method that allows merchants to satisfy orders using […]
We believe that your carrier choices don't have to rely exclusively on the price of services. Trusting a carrier with your cargo can be challenging, especially if you're new to the logistics industry. Knowing that you strive to find a responsible shipping partner, we suggest using our carrier reliability score.
In this day and age where people’s data is being input into most, if not all, websites people are using; it is important that this valuable information is protected. Data integrity is increasingly important since some companies that are untrustworthy may collect their users’ information and sell it for a profit without these people having […]
It’s always a good feeling when your products are in demand. It’s usually a sign that people resonate with the product you’re selling or the service you’re providing. Most of the time, it also means that your business is about to experience a huge boom in sales. However, problems arise when you can no longer […]
A study of 46,000 shoppers by the Havard Business Review (HBR) found that 73% interacted with brands via multiple channels during their shopping journey. This report highlighted the importance of multichannel marketing in a business’s success and its irreplaceable role in shaping the experience of modern consumers. What is multichannel marketing? Multichannel marketing is the […]
In the fast-changing logistics world, shippers constantly research new ways to optimize their supply chain and stay competitive. Lately, route optimization and digital road mapping have helped many businesses overcome common delivery challenges and grow customer satisfaction.
eFulfillment refers to how businesses respond to customer orders. It has a tremendous impact on customer satisfaction and sales generation. What is eFulfillment? eFulfillment, short for e-commerce fulfillment, is a process that describes all the steps involved in fulfilling customer orders on e-commerce websites. It involves everything from the point of sales inquiry to the […]
Digital marketing is the use of online-based technologies to promote products or services. This form of marketing leverages online tools to reach a wider audience, build sustainable relationships, and generate sales. It is an indispensable tool for small businesses that wish to thrive in today’s day and age. Here are some of the best digital […]