Explore the basics of selling to international markets and how to incorporate necessary measures into your business model.
Research shows that 25% of customers return between 5% and 15% of items they purchase online. A returns management solution helps you handle the returned items effectively to satisfy your ecommerce customers without hurting your profit margin. Why managing returns is important for ecommerce Returns management, also known as reverse logistics, refers to how a business […]
Understanding your audience is key to creating a successful marketing plan for your small business. To formulate a marketing campaign that attracts your target audience, you must tailor your message to their needs. Here's how you can identify and get familiar with your audience.
Efficient order fulfillment is an indispensable piece in the customer satisfaction puzzle. It can make all the difference between a thriving business and one struggling to keep its head above water. What is order fulfillment? Order fulfillment is the backbone of the modern e-commerce enterprise. It refers to the steps a business takes in responding […]
A recent survey by SuperOffice found that 86% of customers are willing to pay a higher price just for a better experience. Undoubtedly, customer experience is key to the success and growth of every business. Why customer experience matters Every day, potential customers are exposed to numerous adverts from various companies. All of which appear […]
Average order value, or AOV for short, has become an important factor in how businesses strategize for growth. In fact, increasing your average order value often supports or even leads to business growth. Today, we’ll be exploring what average order value really is, as well as 5 ways you can increase your average order value. […]
If you’re an online business owner, we have news for you. You’re losing money. You lose money every day on potential sales orders–and there’s data to prove it. According to recent research by Baymard Institute, an average of 69.82% of online shopping carts are abandoned. This issue, known as shopping cart abandonment, is one of the […]
Transitioning from e-commerce into retail is a huge step for any business. Retail stores expand your product’s geographical reach, increasing sales tremendously and creating opportunities for more growth. While the idea of getting your product into retail stores does seem very appealing, the process of achieving it is not exactly a walk in the park. […]
In business, sustainability refers to conducting activities in a manner that leaves little to no environmental impact. As a small business owner, improving your brand’s sustainability holds incredible benefits for the environment and your bottom line. Customers Want to Purchase from Sustainable Companies More than ever, customers are looking to shop with sustainable businesses. A […]
Fuel is one of the major driving forces in the economy. So a price change will cause economic ripple effects far from the gas pump. Businesses of all sizes require fuel and are, therefore, affected by an increase or decrease in price. A change in fuel prices affects the operating capital of businesses. Especially those […]