Even though many shippers overlook the question of internal packaging, it can often determine customer satisfaction and evaluation of your products. When preparing items for shipping, it's vital to consider both external and internal packaging methods to eliminate the risks of damaged cargo.
A study of 46,000 shoppers by the Havard Business Review (HBR) found that 73% interacted with brands via multiple channels during their shopping journey. This report highlighted the importance of multichannel marketing in a business’s success and its irreplaceable role in shaping the experience of modern consumers.  What is multichannel marketing?  Multichannel marketing is the […]
Understanding your audience is key to creating a successful marketing plan for your small business. To formulate a marketing campaign that attracts your target audience, you must tailor your message to their needs. Here's how you can identify and get familiar with your audience.
In the fast-changing logistics world, shippers constantly research new ways to optimize their supply chain and stay competitive. Lately, route optimization and digital road mapping have helped many businesses overcome common delivery challenges and grow customer satisfaction.
Freight costs have a substantial effect on profitability and overall business growth. Learn how to optimize these costs to keep your supply chain running smoothly without paying exorbitant amounts for shipping. How freight costs impact your business Changes in freight rates affect your business in two major ways. A hike in freight rates increases the […]
Efficient order fulfillment is an indispensable piece in the customer satisfaction puzzle. It can make all the difference between a thriving business and one struggling to keep its head above water. What is order fulfillment? Order fulfillment is the backbone of the modern e-commerce enterprise. It refers to the steps a business takes in responding […]
A recent survey by SuperOffice found that 86% of customers are willing to pay a higher price just for a better experience. Undoubtedly, customer experience is key to the success and growth of every business. Why customer experience matters Every day, potential customers are exposed to numerous adverts from various companies. All of which appear […]
Sometimes, business owners aren’t able to handle all the shipping operations without additional shipping services. Whether you are planning to move unusual freight, sensitive cargo, or need paperwork assistance, you can effectively resolve these issues with extra shipping services. What are additional shipping services? Depending on your shipment’s nature, additional shipping services come in various […]
Future-proofing your warehouse involves incorporating modern solutions into its design and operations, enabling it to withstand future technological advances and market fluctuations. Importance of future-proofing your warehouse With new technologies emerging faster than businesses can keep up with, future-proofing your warehouse is now more important than ever. Your warehouse–a key component of your supply chain–must […]
Truckload carriers are indispensable to the success of your business. They transport raw materials and finished products from one point to the other in your supply chain, ensuring that your customers’ needs are met. Therefore, it’s crucial that you build and maintain strong relationships with them to get the most out of their services. Current […]